Alex Tait

Case studies
01 / 02

Making therapy feel reachable

DATE 2024
CLIENT Humantold
A cast of city-stressed characters for Humantold's subway campaign, rolled out across the New York underground — making therapy feel human, and reachable.
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HIIT Workout for Spotify
02 / 02

A coach timed to the beat

DATE 2020
CLIENT Spotify
An interactive campaign for Spotify — animated coaches keeping the workout on the beat, timed to whatever the listener is playing.
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